Hi, I'm Will Arbuckle, a Freelance animator / designer, based in Edinburgh UK. I specialise in 2D animation, motion design and illustration.

As a freelance animator / designer, I've animated on a variety of projects during my career, from email signatures to game assets to TV broadcast-ready content. My skillset revolves around a 2D style and I specialise in the following categories:

2D Animation Supervision

Motion Design

Character Animation

You can learn more about each of these disciplines on the animation page as I describe my specific roles within some recent projects.

Having a solid understanding of design principles has made art directing animated projects a comfortable fit. I can craft a coherent, consistent, consise visual identity for your animation product.

Projects that I have art directed have ranged from vibrant kid's Youtube content and educational products to more corporate material such as internal company instructional films.

Read more about my process on the art direction page.

Design is the backbone of everything I do. It informs the majority of my decisions whether it's reviewing an animator's walk cycle, laying out a scene in After Effects or creating a character for a web series. I specialise in the following categories:

Character Design

Prop Design

Logo and Branding

Recently I've had the pleasure of working on projects that have been very design-heavy and some of these can be read about on the design page.